BMA609 Sales Management and Personal SellingAssessment 2 (Essay)Dear students,You should be quite familiar with essay writing, its style, structure, flow etc. Remember the old principle Intro, body/elaboration and conclusion.You can choose ONE of the following FOUR topics/questions for your Essay (assessment2)1. Selling successfully (and sustainably) requires striking a balance between longand short-terms sales goals of an organisation. Thus, it is often better to endure some shortterm ‘pain’ in order to

BMA609 – Sales Management and Personal Selling
Assessment 2 (Essay)
Dear students,
You should be quite familiar with essay writing, its style, structure, flow etc. Remember the old principle: Intro, body/elaboration and conclusion.
You can choose ONE of the following FOUR topics/questions for your Essay (assessment
1. Selling successfully (and sustainably) requires striking a balance between long- and short-terms sales goals of an organisation. Thus, it is often better to endure some shortterm ‘pain’ in order to avert a major ‘disaster’ for the organisation in the long run. Discuss how short and long-terms goals can be optimally balanced via effective planning and implementation of the selling effort.
2. One of the debates in CRM is who should have the ‘ownership’ of the process. In many firms, IT professionals appear to be the ‘guardians’ of CRM’s secrets and intricacies as CRM involves information management and technological inputs. Who do you think should have the ownership of CRM and what implications does ownership has in terms of actions and behaviours of the stakeholder? Discuss.
3. Is sales just a ‘numbers game’ as some sales managers believe? They believe that all you have to do is make the right number of calls of the right type, and the odds will work in your favour. Make 10 calls, get one sale. So, to get two sales, make 20 calls. Is this the right approach? Why or why not? Discuss.
4. It is often maintained that — ‘what cannot be measured, cannot be managed’. To what extent do you agree with this assertion in the field of sales management? Defend your position.
Key points to remember (please also refer to the Unit Outline again for details):
1- This is an individual task, so you have to rely on your own capabilities.
2- Make sure that you use an assignment cover sheet. Please mention correctly your full name along with student ID, the tutor’s name and sign the cover sheet.
3- You only need to submit the soft copy of your work to the allocated dropbox/assignment box.
4- Please mention the topic chosen on the very first page of your essay.
5- The essay should be double-spaced ‘Arial’ font size-12.
6- Please effectively use titles and make sure about the good flow of your writing. Two to three levels of headings are usually effectively for structuring such assignments.
7- You would need to conduct some external research and do a literature review to be able to answer the essay questions. Please do not ‘over-reference’ the textbook and use at least 5 academic papers from journal articles and online sources to structure your discussion. All references must also be cited in-text appropriately.
8- The academic journals mentioned in the unit outline can certainly be helpful.
9- The referencing style recommended by TSBE must be used.
10- Please be careful to acknowledge sources to avoid any possible plagiarism.
11- The essay must be written in B2B context.

Calculate your paper price
Pages (550 words)
Approximate price: -

Quality Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.


Qualified Writers

We have hired a team of professional writers experienced in academic and business writing. Most of them are native speakers and PhD holders able to take care of any assignment you need help with.


Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account.


Prompt Delivery

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. We will always strive to deliver on time.


Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text.


24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done


Place your order

Fill in the order form and provide all details of your assignment.


Proceed with the payment

Choose the payment system that suits you most.


Receive the final file

Once your paper is ready, we will email it to you.

Academic Writing Services

If you are looking for exceptional academic writing services, then you are in the right place. Studyacer offers customised academic assignments and academic papers for students at all levels.

StudyAcer StudyAcer


Essay Writing Help

Writing an essay can be a challenge. However, we know what every student needs. And we purpose to deliver. Here at StudyAcer, we do all we can to help with academic essays and assignments. We have a dedicated team of professional essay writers.

StudyAcer StudyAcer


Assignment Help

We understand students need satisfactory results. Our cheap assignment writing service helps and never leaves any doubt. We always strive to ensure the ultimate and best results. It is our joy to offer a cheap reliable essay writing service.

StudyAcer StudyAcer

Term paper

Term Paper Help

Have you been asking yourself, where can get a pre written research papers for sale? Worry no more, the fact that you have a term paper that is due tonight and you haven’t touched it. At Study Acer it is our responsibility to get your paper on time.

StudyAcer StudyAcer


Dissertation Writing Service

Several master’s students seek professional help with their thesis.Students from different parts of the world experience different challenges. Dissertations have different stages and the challenges are different too. Do not struggle in silence, order now .